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{New!} #ad These Mint Chocolate Ice Cream Cupcakes are the perfect, easy, refreshing summer dessert! A chocolate cookie crust gets topped with a dark chocolate pudding and the creamiest, coolest mint chocolate ice cream! showmetheyummy.com Made in partnership w/ @easyhomemeals #icecream #cupcakes #mintchocolate
Mint Chocolate Ice Cream Cupcakes Recipe
This creamy corn casserole tastes like an extra creamy cornbread that you eat with a spoon! It’s the perfect Thanksgiving side dish. The bonus? It’s so easy! Just dump all the ingredients together in a bowl, stir, and bake! https://showmetheyummy.com #thanksgiving #corncasserole
Corn Casserole
These Oatmeal Chocolate Chip Cookies are ultra chewy and naturally gluten free. These cookies are full of oats, brown sugar, cinnamon, and chocolate chips! showmetheyummy.com #oatmeal #cookie #chocolatechip
Oatmeal Chocolate Chip Cookies Recipe
#ad Just when you thought mashed potatoes couldn't get better, I baked them into a dip to create this Cheesy Mashed Potato Chip Dip. Served with potato chips! showmetheyummy.com Made in partnership w/ @idahoanfoods
Mashed Potato Chip Dip Recipe
This Vegan Flourless Chocolate Cake Recipe is easy to make, gluten free, & is made w/ better for you ingredients to make a slightly healthier, fudge-y cake! showmetheyummy.com #vegan #flourless #chocolate #cake
Vegan Flourless Chocolate Cake Recipe
This Healthy Alfredo Sauce is a lightened up version of a classic (130 calories per serving). Made with greek yogurt, skim milk, and parmesan! showmetheyummy.com #healthy #alfredosauce
Healthy Alfredo Sauce Recipe
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This Vegan Flourless Chocolate Cake Recipe is easy to make, gluten free, & is made w/ better for you ingredients to make a slightly healthier, fudge-y cake! showmetheyummy.com #vegan #flourless #chocolate #cake
Vegan Flourless Chocolate Cake Recipe
This creamy corn casserole tastes like an extra creamy cornbread that you eat with a spoon! It’s the perfect Thanksgiving side dish. The bonus? It’s so easy! Just dump all the ingredients together in a bowl, stir, and bake! https://showmetheyummy.com #thanksgiving #corncasserole
Corn Casserole
These Oatmeal Chocolate Chip Cookies are ultra chewy and naturally gluten free. These cookies are full of oats, brown sugar, cinnamon, and chocolate chips! showmetheyummy.com #oatmeal #cookie #chocolatechip
Oatmeal Chocolate Chip Cookies Recipe
Pre made biscuits are stuffed w/ pizza sauce, cheese, sausage/pepperoni & smothered in butter & pizza spices to make this gooey Stuffed Pizza Rolls Recipe! showmetheyummy.com #pizzarolls #sausagepizza
Stuffed Pizza Rolls Recipe
This Healthy Alfredo Sauce is a lightened up version of a classic (130 calories per serving). Made with greek yogurt, skim milk, and parmesan! showmetheyummy.com #healthy #alfredosauce
Healthy Alfredo Sauce Recipe
Add this Christmas Crack (aka Easy Saltine Toffee Candy) to your holiday baking list! Only 6 ingredients necessary to make the most addicting holiday treat yet! It's the perfect combo of sweet/salty/crunchy! showmetheyummy.com #christmas #candy #christmascrack #saltinetoffee
Christmas Crack Recipe
This Tom Kha Gai soup may not be 100% authentic, but I'd take this over take out any day! It's really easy to put together and it's a whole heckofalot cheaper than paying someone else to make it for you! This soup is a little limey, so creamy of the coconut milk, has a nice back heat from the cayenne, and is full of tender chicken! showmetheyummy.com #tomkhagai #soup #coconut #chicken #coconutchickensoup #spicy #thai #ethnic
Tom Kha Gai Soup (Coconut Chicken Soup)
Love beef stroganoff? You’ll love my Slow Cooker Beef Stroganoff! It’s made in the crockpot, has no "cream of x" soup, & uses my blend of spices! showmetheyummy.com #slowcooker #beefstroganoff
Crock Pot Beef Stroganoff Recipe
This Crack Dip is highly addictive. You've been warned. ;) Full of cream cheese, bacon, sour cream, spices and more, you're never gonna want to stop eating it! showmetheyummy.com #crackdip #bacon
Crack Dip Recipe
You only need 7 ingredients and 10 minutes to make these Blueberry Muffin Energy Bites! They're full of protein, taste like a muffin, and are gluten free and vegan. This healthy snack is one you can feel good about! showmetheyummy.com #blueberrymuffin #energybites
Blueberry Muffin Energy Bites Recipe
This Green Juice Recipe is packed with kale, cucumbers, celery, lemon, ginger, and apples! Loaded with fruits and veggies, this juice is healthy and delicious! showmetheyummy.com #greenjuice #vegan
Green Juice Recipe
The Best Back to School Recipes for 2016! Everything from healthy breakfasts to make ahead lunches, after school snacks, slow cooker dinners, and after dinner sweet treats. We've got you covered! Let's do this. showmetheyummy.com #backtoschool #backtoschoolrecipes
Greek Yogurt Blue Cheese Dressing Recipe

Home Income Traffic and Income Report – July 2016 – $7,205

Traffic and Income Report – July 2016 – $7,205

by Jennifer Debth August 3, 2016
6 Comments

TrevorHeadTrevor here, popping in for our July 2016 Income Report and I’ve got an exciting announcement below!

If you’re just joining us, normally you’ll find me over at The Blog Village helping other bloggers create, grow and monetize their blogs.

Okay, on with the income report!

If you’re new to Show Me the Yummy, one thing that we embrace is transparency and we want to show people how the business side of blogging works and that is absolutely possible to make an income doing something you love and working on your own terms. Don’t worry, the food will return shortly. If you’re not a fan of income reports, I suggest making these Blueberry Muffin Energy Bites which I’ve completely been falling in love with, a new recipe will be coming Monday!

Here’s a brief introduction to these traffic and income reports…

If you’ve stopped by our about us page, you know that Jennifer and I started this blog a little over a year and a half ago with the hopes of it earning an income for Jennifer. I’ve since quit my job and we’re taking a calculated risk that we can make this blog both of our full-time jobs.

Income reports are what showed us that it’s possible and gave us the courage to take that leap. Our hope is that, for those interested, these reports can help to show what worked for us, the mistakes we made and that it is possible to make an income online doing something that you love if you work hard and stick with it.

None of these reports on their own tell the whole story. As time passes they can make things seem out of reach, but they aren’t at all. Think of each one as a chapter in a book that continues to be written. To get the full picture, I suggest looking at our traffic and income reports page where you can click into individual reports, like this one, to see the slow steady growth from our first month where we made $28.

Okay, enough with the backstory, let’s get on to the report…

Income: $7,205.38

AdThrive: $4,709.79
Sponsored Content: $2,275
Amazon Associates: $41.63
Swoop: $87.62
YouTube: $26.34

Expense: $356.45

Synthesis Hosting: $87.33
Audio Jungle: $100.00 <– music for our videos
ActiveCampaign: $70.00
Adobe Creative Cloud: $54.79
Tailwind: $11.00
Capture One: $10.00
Buffer: $10.00
Google Apps: $8.33
VaultPress: $5.00

Net Profit: $6,848.93

Traffic is finally back on the rise and we’re hoping this is a trend that continues through to the end of the year.

We really feel like this year is finally giving a us a baseline of traffic trends for SMTY in the future, so it’s been very interesting to watch. Our goal has been to be patient and to not be too concerned about any dips like we saw last month.

As another new edition, here are the detailed social analytics for July from The Blog Village Social Stats Dashboard:

 

Show Me the Yummy Video Workshops

Before we get into the discussion, I’m excited to announce that we are going to begin offering workshops for how to shoot and edit awesome food videos soon!

Our videos have helped us grow our social media presence at a rapid rate and provided an entirely new revenue stream. 75% of our sponsored clients in the last three months have requested videos which translates into a 50-100% increase in revenue.

We will be making it easy to learn how to shoot, edit, create an efficient workflow and make professional quality food videos!

There will be a very special deal for the first workshop, very limited space and our notification list will get early access. So, if you’re interested, sign up now to be notified when registration opens.

So much more to come about these soon, we’re super excited!

New Recipe Search

We redesigned our recipe search page for desktop users, greatly enhancing the functionality and ease in finding recipes our readers are looking for. We plan on incorporating this into our mobile site as well in the near future when we do a site redesign.

Any time you can make it easier for readers to find content, you’re winning in two ways:

1.) Ease of use means people keep coming back.

2.) The easier it is to find content, the more content people will consume.

The new search incorporates custom taxonomies to allow users to search by combining multiple things they are looking for. Think: I want a healthy dinner I can make in the crockpot that’s vegetarian:

Recipe Search Example

To create the page we used the Search and Filter Pro ($20) plugin as well as the Custom Post Type UI (Free) plugin.

The Custom Post Type UI plugin allows you to create custom taxonomies that are available in every post. They appear very similarly to how categories and tags appear in the sidebar when you’re creating a post.

If you’re wondering… yes, that means going into all of your existing posts to add the new taxonomies in, but we think it’s definitely worth it.

Screenshot 2016-08-02 15.58.26

Custom taxonomies are a way to organize your content and by creating taxonomies such as Meal Types, Dietary, Season, etc. we’re then able to use Search and Filter Pro to do all the heavy lifting for us.

The other nice thing about Search and Filter Pro is it uses AJAX to perform the searches, which essentially just means that the entire page doesn’t have to reload as people narrow down their selections, making the user experience much better.

Never Stop Pushing Yourself, Learning and Experimenting

We all get comfortable.

We all like feeling like we know what we’re doing.

There’s a great Mark Twain quote that goes like this, “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”

I think one of the most important things that you can do is to keep learning from any and everywhere you can.

Do something you’ve always done one way an entirely new way. If you don’t know how to do it that new way then learn as you go.

The results can be powerful, give you perspective, humble you and remind you that there’s always more to learn so don’t get too comfortable.

I’ll give you an example:

We’ve been shooting a lot of videos lately and the video we shot on Friday we wanted to try something a little different. We wanted to mix it up a bit.

We’ve been focused on making everything fast and we thought we’d pull a George Castanza and do everything opposite (brownie points if you know the reference).

It made us test things, learn post production techniques, experiment with new lighting and approach everything differently.

It was exhausting, a bit frustrating at times, put a lot of doubt in us as to whether it was going to turn out really bad and was also a lot of fun.

I’m happy to say that (just like George) the result was one of my favorite videos that we’ve done yet and a reminder to push, explore and experiment whether that’s with your writing, photography, videos, social media strategy, schedule, workflow and everything in between.

Thanks for hanging out and I’ll see you next month. If you want to spend a lot more quality time together (who wouldn’t?) head over to The Blog Village, we’d love to have you!

As always, if you have any questions, leave a comment below. I answer every one!

Filed Under: Income

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  1. Igor

    Kaunas, Kaunas

    August 6, 2016 at 4:40 am

    Hi Trevor! Did you make all this new recipe index page by yourself? I mean, did you hire a developer, or there is no need? I just bought a FacetWP plugin, which makes the same thing that you made, but needs way more work… I thought you are using it too, but I was wrong. Search and Filter Pro is cheaper and if it doesn’t need any developer work, it’s a better option, I guess.
    Reply
    • Trevor @ Show Me the Yummy

      August 8, 2016 at 11:57 am

      Hey Igor, Yes, I did. I evaluated FacetWP, but didn’t really like the way that it functioned and felt Search and Filter Pro performed better and was easier to implement. Aside from adding taxonomies to all of the posts, it took about 20 minutes to get set up as I outlined above.
    • Nate

      Minneapolis, Minnesota

      August 30, 2016 at 10:03 am

      So did you figure out a quick way to add all the taxonomies or was it a lot of blood, sweat, and tears? I’m looking to do something similar and was just curious of your workflow there.
    • Trevor @ Show Me the Yummy

      August 30, 2016 at 10:13 am

      Since every post is unique, we just went through every one. It goes quickly once you’re in the post and it was all done for over 300 posts in the same day as well as other things we were doing for each one. It took about 60 seconds a post from opening, adding taxonomies and then updating the post.
  2. Marina

    Cranston, Rhode Island

    August 3, 2016 at 5:14 pm

    So excited to hear about the video workshop! Signing up to receive alerts about that for sure! 🙂 Got the George Costanza reference too. 😉 I absolutely LOVE all of those tips, Trevor. It’s so easy to be comfortable doing our thing every day but if you never try, you never know. Can’t wait for that video!
    Reply
    • Trevor @ Show Me the Yummy

      August 3, 2016 at 6:35 pm

      Thanks Marina! We’re really excited too! Such a funny episode 🙂 I’m so glad you’re enjoying them. Thanks so much for following along, you’re awesome!

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